Resources

Resources for martial arts school owners.

Articles on marketing, operations, retention, finance and hiring, written for the people who run martial arts schools.

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Articles by category

Marketing

Ads, websites, SEO, social, referrals, offers and follow-up.

Marketing articles

Operations

Systems, software, staff and the day-to-day running of a school.

Operations articles

Retention

Keeping students longer: experience, progress and community.

Retention articles

Finance

Pricing, memberships, revenue and the numbers behind a school.

Finance articles

Hiring

Finding, training and keeping instructors and staff.

Hiring articles

General

Everything else about running and growing a martial arts school.

General articles